Reference: Data Collection Start Dates for Uberflip Analytics

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A reference guide to the dates on which data collection began for various data points in Uberflip Analytics.


 

Before You Begin

  • This article outlines the dates when we started collecting data for major metrics in Uberflip Analytics. To learn more about Uberflip Analytics and how to use it, see this article.

 

About Data Collection Start Dates

Uberflip Analytics is powered by a proprietary event collection system. As visitors browse Uberflip Hubs, this system records a variety of events related to their behavior. The collected data is then fed into Uberflip Analytics, where it is used to calculate the metrics that are displayed.

When it was originally launched, the event collection system was able to collect a limited number of data points, and we have since implemented the collection of additional data points on an ongoing basis. As a result, the various data points collected by the system have distinct start dates on which Uberflip Analytics began to collect the relevant data. In practice, this means that different metrics in Uberflip Analytics have varying amounts of historical data available, so you can view data further back in time on some metrics than on others.

 

Uberflip Analytics Data Collection Start Dates

The table below displays the start dates on which Uberflip Analytics first began to collect data for each category of metrics that it records:

  • The Start Date column indicates the first full month in which data was collected. In some cases, data for part of the previous month may also be available, but would represent an incomplete view of that month.
  • Where applicable, the Notes column lists any exceptions to the start date indicated, or any other related issues.
Category Start Date Notes

Core Data

July 2019
  • Includes: Visitors, Page Views, Item Views, Stream Views, Bounce Rate, Sessions, UTM Parameters, Geography
Link CTA Impressions October 2019
  • Not collected for embedded CTAs until May 1 2020 (for Hub Frontend V1)
Link CTA Clicks October 2019
  • Not collected for repeated Link CTAs until Dec. 4 2019
  • Not collected for embedded CTAs until May 1 2020 (for Hub Frontend V1)
Form CTA Impressions October 2019
  • Not collected for gated Form CTAs with an initial delay until Dec. 18 2019
  • Not collected for embedded CTAs until May 1 2020 (for Hub Frontend V1)
Form CTA Activations October 2019
  • Not collected for Custom Form CTAs until Dec. 9 2019
  • Not collected for gated Form CTAs with an initial delay until Dec. 18 2019
  • Not collected for Form CTAs connected to Mailchimp
  • Not collected for embedded CTAs until May 1 2020 (for Hub Frontend V1)
Form CTA Submissions October 2019
  • Not collected for mobile devices until Nov. 29 2019
  • Not collected for gated Form CTAs with an initial delay until Dec. 18 2019
  • Not collected for embedded CTAs until May 1 2020 (for Hub Frontend V1)
Time on Page December 2019  

 

 

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